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BI Vision Houston Offers Full Day Of Business Intelligence Insight

Never-Before Released Information To Be Unveiled In Morning Keynote

May 9th at the Hotel-Intercontinental in the Galleria, Houston, TX: www.bivision.org

HOUSTON TX—April 16, 2002— From discovering oil reservoirs miles beneath the ocean surface, to identifying volcanoes on Venus, Business Intelligence tools continue to proliferate at a remarkable pace, permeating every major industry in the world. Simply put, companies that learn to harness the value of their data will enjoy a significant competitive advantage over those that don't. In today's marketplace, that competitive advantage is where the rubber meets the road: adapt or die.

Hosted by Texas-based BI firm Daman and sponsored by Microsoft and Informatica, BI Vision Houston will offer educational insight into a wide range of Business Intelligence subject areas, providing content for both line-of-business decision-makers and IT professionals. Topics addressed include: advanced data mining techniques; enterprise analytics; what's next in data warehousing; the "dilly" on Web services; real-world examples of customer analytics; new technologies and techniques in BI; and the next big thing in data visualization: true 3D!

The morning keynote – crafted by Dr. Michael Economides, co-author of the best-selling book, The Color Of Oil, and presented by his colleague, Dr. Michael Nikolaou – will delve into the submarine world of deepwater and ultra-deepwater oil exploration. A proposed seven-year, $3 billion offshore technology research and development program will be discussed.

Says Economides, "We will present a unique application of data mining spanning hundreds of deep to ultra-deepwater offshore reservoirs; and from this analysis we will for the first time predict the likelihood of the presence of underlain reservoirs and the type of fluid they contain. This information will be very valuable to companies in exploration because it will increase the likelihood of finding reservoirs based on 'proxy modeling' rather than existing, extraordinarily expensive exploration techniques."

The lunch keynote will feature banking guru Randall Grossman, who has served as a Senior Vice President for both Fleet Bank and Bank One. Grossman will discuss real-world anecdotes of data analysis in the financial services industry. His talk will center around ways in which companies can increase profitability through better targeting in their marketing initiatives.

Another BI luminary in the lineup is Dr. Usama Fayyad, the world's most renowned data mining expert. His talk will explain how data mining techniques can be used in any industry, from manufacturing to astronomy (finding volcanoes on Venus). Dr. Fayyad is the CEO and co-founder of digiMine, a data mining ASP. Previously, he founded and led the Data Mining & Exploration (DMX) Group at Microsoft Research from 1996 to 2000. His work there included the invention and development of scalable algorithms for mining large databases and customizing them for server products such as Microsoft SQL Server and OLAP Services. These components shipped in Microsoft SQL Server 2000 as part of the new industry standard in data mining, Microsoft's OLE DB API, which Dr. Fayyad also helped establish and promote. Dr. Fayyad received the most distinguished excellence award from Cal Tech/JPL and a U.S. Government Medal from NASA.

And that's not all. Several other BI visionaries will give presentations, including:

  1. Michael Haisten, the world's premier expert on real-time data warehousing (see his articles online at www.dmreview.com – do a search for "Haisten"); he'll discuss what's next in data warehousing;
  2. Norman Comstock, a seasoned specialist in OnLine Analytical Processing; he'll cover best practices in developing OLAP solutions (read his article on OLAP at www.intelligententerprise.com – do a search for "Comstock");
  3. James Markarian, Vice President of Product Strategy for Informatica; his talk will discuss the emergence of Enterprise Analytics as the solution set beyond business intelligence tools;
  4. Three-time CIO Rob Bosch and three-time patent winner Bhala Ghatate, who will go head to head on Web services: hip or hype;
  5. Technology presentations by Microsoft and Informatica; plus a look at the future of data visualization by Zebra Imaging: true 3D data!

BI Vision is part of Daman's Visionary program, an educational initiative launched to foster multilateral exchange of information and ideas in the burgeoning industry of Business Intelligence. For more information, or to register, log on to www.bivision.org. Free passes are available for the May 9th conference. To find out if you qualify, send an email to info@bivision.org.

About Daman
Daman Consulting provides advanced enterprise business intelligence solutions for a broad range of industries. Daman's offerings enable enterprises to fully leverage information assets across all channels of corporate operation and communication. The Daman approach combines traditional data analysis, data warehousing, data access and OLAP implementations with more holistic services which are geared towards integrating operational and analytical systems. These services include enterprise portal implementations, closed-loop analysis, intelligent enterprise integration, and adaptive information architectures. Greater profitability results through improved enterprise decision-making and responsiveness based on real-time business intelligence. For more information, visit Daman's Web site at http://www.damanconsulting.com.



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